Spread some survey love with our list of 14 things to love about online surveys
Online surveys are a flexible and efficient way to collect feedback and data from your respondents, which can be quickly analyzed and turned into shareable reports with actionable insights.
We’ve put together 14 key features of conducting an online survey.
With an online survey you have complete control over the branding. It’s quick and easy to add your logo and colors, and create a branded URL to share your online survey, so that your respondents can easily identify the survey with your organization.
2. Interactive questions
There’s a variety of different interactive questions that you can use in an online survey to make it more engaging, and gather better responses. Drag and drop questions allow respondents to visually categorize or rank items; interactive images can be a good alternative to check boxes; and sliders will allow you to include more options on a scale without using more space. Continue reading →
Learn how to anonymize data after your survey has been completed
This method may be particularly useful when you want to work with your survey data, but not in a manner which identifies your respondents.
Snap Survey Software stores respondent data in a file with the survey name and extension .rdf (respondent data file), and replies for each respondent are held in individual records in that file. When you delete the variable that holds the personal information from the survey file (.mdf), the details remain in the data file. It is possible to remove the personal data entirely.
We’ve create a helpful worksheet to walk you through the following steps: Continue reading →
Learn how to anonymize survey respondent data, but successfully track completion
We’ve create a helpful worksheet to get you started. We’ll walk you through the steps to upload your respondent database to Snap WebHost. From there, you’ll be able to send an email invitation that includes a unique respondent identifier.
You will be unable to match the survey responses to a given respondent. You can, however, track whether a given respondent has responded and if not, send them reminder emails.
This worksheet is part of our GDPR (General Data Protection Regulation) series of worksheets. The GDPR applies only to personal data. The obligations under the GDPR do not apply to anonymous data. We offer several options to anonymize your surveys, including the option to run anonymous surveys using Snap WebHost. Continue reading →
What inspired us to develop a GDPR compliance tool for survey authors
Some cookie alert and privacy messages seem a little more sophisticated than before but, in many respects, the new GDPR world doesn’t feel much different to the pre-GDPR world right now. A friend recently suggested that the GDPR is the Twenty-teens (“Tweenies”?) equivalent of the Millennium bug, i.e. a monumental amount of preparation and fuss then nothing happened! Continue reading →
Successfully Qualify Leads and Turn them into Customers
Marketers know that sales conversions are dependent on how well the marketing and sales teams work together to nurture leads throughout the buyer’s journey. From the moment a website visitor completes a web form, to the time they participate in a sales demo, to the time they become a new customer, that lead needs to be nurtured and refined throughout every step of the buyer’s journey.
As we all know, leads don’t turn into customers instantly (bummer!). You have to warm up a lead first, and methodically build a relationship with them before they will be ready to purchase. One way to learn more about your leads is to conduct a lead follow-up survey. A lead follow-up survey is a great way to better qualify your new leads and learn more about the information they want to receive throughout their individualized buyer’s journey. If done properly, lead follow-up surveys can prove to be a very valuable B2B sales tool. Here’s how you can include a lead follow-up survey in your everyday business practices. Continue reading →
Tips to Avoid Spam Filters When Sending Online Surveys
When managing the administration of online surveys, it’s important to take spam filters into consideration. Why? Spam detection systems use a scoring system to evaluate how likely an email message is to be spam. One of the scores is often based on how many other emails have been received with the same content and this score will increase as further copies are received. At a certain point, this score will reach a trigger value and the recipients’ email system will choose how to manage that message. This can be to either mark the message as spam or reject it.
There are also limitations to delivery rates imposed by recipient mail servers. Exceeding these limitations results in a practice referred to as throttling. Throttling in terms of email means that a recipient mail server has accepted all the mail it is willing to accept from Snap WebHost survey management system for a certain period of time.
Each email provider’s system will use different settings and these are not published as making the information public would undermine the reliability of spam detection. As such, any advice given on how to avoid spam filters will never be infallible.
Make sure your subscribers have double-opted-in to receive your emails. Double-opt in means you know that the email address has been typed correctly and is a genuine address. It also gives you an opportunity to ask recipients to add your email address to their address book.
Online survey responses saved in Snap WebHost can be downloaded and imported with a single click – there’s no need to log in to Snap WebHost to access new survey replies. Just link your survey and Snap WebHost account, and you’ll be notified as soon as new survey data is available.
QR codes may seem like yesterday’s news, but they are still holding strong for surveys
QR codes seemed to be everywhere a few years ago, right? The truth is, these 2D mobile barcodes are still being used by consumers to access coupons, download mobile apps, view product information, watch promotional videos, and more. But, more importantly – at least in our opinion – if you’ve “moved on” from QR Codes, you’re abandoning a very useful tool for surveys.
You might think that a QR code is dated technology; however, they are still holding strong when placed on a paper survey. Placing a QR code on a paper survey is an effective means for reaching more respondents, and increasing response rates. The QR code can direct a respondent to an online version of your survey, for immediate completion. Respondents can quickly scan the QR code with their Smartphone and easily access a mobile optimized version of your online survey, ready for immediate completion. Continue reading →
Manage your online surveys on our secure server or on your own internal server with Snap WebHost
Are you familiar with Snap WebHost, our online survey management and reporting system? Access to a subscription to Snap WebHost enables users to easily upload and administer secure online surveys, create email invitations and reminders, manage feedback, and create real-time analysis and reports.
Snap WebHost has many advanced features, including:
Collect partial response data
Track multiple iterations of a survey
Seed responses from a database into surveys
Use patterns to validate open-ended questions
Check values of open-ended questions
Share real-time analysis and reports with individual clients and stakeholders
But that’s not all. Did you know you can install Snap WebHost on your own server? Continue reading →