Best practice for handling sensitive data

In light of Mental Health Awareness month, which is observed every May, we’ve put together an overview of some best practices when it comes to handling sensitive data gathered in patient surveys, staff surveys, and other health related questionnaires.

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Alternative uses for survey software: Event booking forms

Alternative use for survey softwareHolding an event, whether it’s a large scale conference or internal staff training, involves planning and coordination. You need an accurate headcount, contact details for attendees, and their requirements and preferences, to streamline the planning process. This is where survey software can help; create event booking forms for your website, or send out event invitations, to gather responses and all the details you need to ensure an event’s success.

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Survey Software for Healthcare Organizations

Following on from National Public Health week, which is recognized at the start of every April, we’ve taken a look at how survey software is being used by healthcare organizations such as the NHS.

NHS Trusts are required to collect feedback and conduct assessments on patients and staff, as well as undertaking a range of audits and research projects. The wide range of questionnaires and surveys that each NHS Trust needs to complete can be complicated to administer. It’s often difficult and time consuming to collate responses, analyze them, and determine useful insights and develop ongoing improvements from the data.

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How to Share Online Survey Results

Before you create a survey, collect data, and start to analyze it, it’s important to consider the best way to share online survey results with your audience. Whether you’re keeping respondents informed, reporting to management and other stakeholders, or you’re conducting research on behalf of a client, the best method for sharing survey results will depend on the audience and what they’re going to do with the information.

With an online survey you can set up email alerts for responses, create analysis and reports to share, or set up accounts for your audience to log in and see live survey information with tailored reports.

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Sending SMS Survey Invitations

Hundreds of emails are sent and received every day, which means there’s a good chance that your email survey invitations get lost in cluttered inboxes. SMS survey invitations can be a better way of reaching your audience anywhere, at any time, and catching their attention immediately.

Research has found that 90% of SMS messages will be read within three minutes of being received, and 98% are read by the end of the day. For email, the average open rate is 24.88%. Delivering a survey invitation by SMS could help to increase response rates and engagement with the survey, if it’s done in the right way.

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14 Things to Love About Online Surveys

Spread some survey love with our list of 14 things to love about online surveys

Online surveys are a flexible and efficient way to collect feedback and data from your respondents, which can be quickly analyzed and turned into shareable reports with actionable insights.

We’ve put together 14 key features of conducting an online survey.

1. Branding

With an online survey you have complete control over the branding. It’s quick and easy to add your logo and colors, and create a branded URL to share your online survey, so that your respondents can easily identify the survey with your organization.

2. Interactive questions

There’s a variety of different interactive questions that you can use in an online survey to make it more engaging, and gather better responses. Drag and drop questions allow respondents to visually categorize or rank items; interactive images can be a good alternative to check boxes; and sliders will allow you to include more options on a scale without using more space. Continue reading

Anonymizing Data After Survey Completion

Learn how to anonymize data after your survey has been completed

This method may be particularly useful when you want to work with your survey data, but not in a manner which identifies your respondents.

Snap Survey Software stores respondent data in a file with the survey name and extension .rdf (respondent data file), and replies for each respondent are held in individual records in that file. When you delete the variable that holds the personal information from the survey file (.mdf), the details remain in the data file. It is possible to remove the personal data entirely.

We’ve create a helpful worksheet to walk you through the following steps: Continue reading

Anonymization of Respondent Data in Online Surveys

Learn how to anonymize survey respondent data, but successfully track completion

We’ve create a helpful worksheet to get you started. We’ll walk you through the steps to upload your respondent database to Snap WebHost. From there, you’ll be able to send an email invitation that includes a unique respondent identifier.

You will be unable to match the survey responses to a given respondent.  You can, however, track whether a given respondent has responded and if not, send them reminder emails.

This worksheet is part of our GDPR (General Data Protection Regulation) series of worksheets. The GDPR applies only to personal data. The obligations under the GDPR do not apply to anonymous data. We offer several options to anonymize your surveys, including the option to run anonymous surveys using Snap WebHost. Continue reading

GDPR – The New Normality and the Impact on the Survey Marketplace

What inspired us to develop a GDPR compliance tool for survey authors

So, the “GDPR Day” has come and gone, the world hasn’t ended, and I’m still getting emails from people I expect to (and a few that I don’t), but many seem to be privacy policy updates and I can always unsubscribe.

Some cookie alert and privacy messages seem a little more sophisticated than before but, in many respects, the new GDPR world doesn’t feel much different to the pre-GDPR world right now. A friend recently suggested that the GDPR is the Twenty-teens (“Tweenies”?) equivalent of the Millennium bug, i.e. a monumental amount of preparation and fuss then nothing happened! Continue reading

Turn Leads into Customers With Follow-up Surveys

Successfully Qualify Leads and Turn them into Customers

Marketers know that sales conversions are dependent on how well the marketing and sales teams work together to nurture leads throughout the buyer’s journey. From the moment a website visitor completes a web form, to the time they participate in a sales demo, to the time they become a new customer,  that lead needs to be nurtured and refined throughout every step of the buyer’s journey.

As we all know, leads don’t turn into customers instantly (bummer!). You have to warm up a lead first, and methodically build a relationship with them before they will be ready to purchase. One way to learn more about your leads is to conduct a lead follow-up survey. A lead follow-up survey is a great way to better qualify your new leads and learn more about the information they want to receive throughout their individualized buyer’s journey. If done properly, lead follow-up surveys can prove to be a very valuable B2B sales tool. Here’s how you can include a lead follow-up survey in your everyday business practices. Continue reading