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Including a Consent Question in a Survey

As part of the General Data Protection Regulation (GDPR), all organizations must have a documented, lawful basis for processing personal data.

If you decide to use consent as the basis for collecting and processing survey response data, you will need to provide potential respondents with the relevant information so that they can give informed consent before proceeding with a survey.

How to include a consent question in your survey

One of the simplest ways to obtain a respondent’s informed consent to collect and process their personal data is by including a specific question at the start of a survey. There are a few things to consider when adding a consent question to your survey: Continue reading →

Anonymizing Data After Survey Completion

Learn how to anonymize data after your survey has been completed

This method may be particularly useful when you want to work with your survey data, but not in a manner which identifies your respondents.

Snap Survey Software stores respondent data in a file with the survey name and extension .rdf (respondent data file), and replies for each respondent are held in individual records in that file. When you delete the variable that holds the personal information from the survey file (.mdf), the details remain in the data file. It is possible to remove the personal data entirely.

We’ve create a helpful worksheet to walk you through the following steps: Continue reading →

Anonymization of Respondent Data in Online Surveys

Learn how to anonymize survey respondent data, but successfully track completion

We’ve create a helpful worksheet to get you started. We’ll walk you through the steps to upload your respondent database to Snap WebHost. From there, you’ll be able to send an email invitation that includes a unique respondent identifier.

You will be unable to match the survey responses to a given respondent.  You can, however, track whether a given respondent has responded and if not, send them reminder emails.

This worksheet is part of our GDPR (General Data Protection Regulation) series of worksheets. The GDPR applies only to personal data. The obligations under the GDPR do not apply to anonymous data. We offer several options to anonymize your surveys, including the option to run anonymous surveys using Snap WebHost. Continue reading →

New Worksheet: Add an Emoji to an Email Invitation

Learn how to add an emoji to a survey email invitation using Snap WebHost

Want more people to complete your survey? Using emojis in your email subject lines is an effective, attention-generating method to engage with respondents and  increase your survey response rates.

Snap Webhost, online survey management system, allows researchers to send emails to respondents. These emails can be customized once uploaded to Snap Webhost. One of these customizations can be the addition of emojis.

We have created a helpful worksheet to walk you through the steps to using emojis in your next email invitation. You will learn how to:

Step 1: Find a desired emoji
Step 2: Login to Webhost and edit uploaded emails

View worksheet

GDPR – The New Normality and the Impact on the Survey Marketplace

What inspired us to develop a GDPR compliance tool for survey authors

So, the “GDPR Day” has come and gone, the world hasn’t ended, and I’m still getting emails from people I expect to (and a few that I don’t), but many seem to be privacy policy updates and I can always unsubscribe.

Some cookie alert and privacy messages seem a little more sophisticated than before but, in many respects, the new GDPR world doesn’t feel much different to the pre-GDPR world right now. A friend recently suggested that the GDPR is the Twenty-teens (“Tweenies”?) equivalent of the Millennium bug, i.e. a monumental amount of preparation and fuss then nothing happened! Continue reading →

Turn Leads into Customers With Follow-up Surveys

Successfully Qualify Leads and Turn them into Customers

Marketers know that sales conversions are dependent on how well the marketing and sales teams work together to nurture leads throughout the buyer’s journey. From the moment a website visitor completes a web form, to the time they participate in a sales demo, to the time they become a new customer,  that lead needs to be nurtured and refined throughout every step of the buyer’s journey.

As we all know, leads don’t turn into customers instantly (bummer!). You have to warm up a lead first, and methodically build a relationship with them before they will be ready to purchase. One way to learn more about your leads is to conduct a lead follow-up survey. A lead follow-up survey is a great way to better qualify your new leads and learn more about the information they want to receive throughout their individualized buyer’s journey. If done properly, lead follow-up surveys can prove to be a very valuable B2B sales tool. Here’s how you can include a lead follow-up survey in your everyday business practices. Continue reading →

Helpful Tip: Avoid Spam Filters When Sending Online Surveys

Tips to Avoid Spam Filters When Sending Online Surveys

When managing the administration of online surveys, it’s important to take spam filters into consideration. Why? Spam detection systems use a scoring system to evaluate how likely an email message is to be spam. One of the scores is often based on how many other emails have been received with the same content and this score will increase as further copies are received. At a certain point, this score will reach a trigger value and the recipients’ email system will choose how to manage that message. This can be to either mark the message as spam or reject it.

There are also limitations to delivery rates imposed by recipient mail servers. Exceeding these limitations results in a practice referred to as throttling. Throttling in terms of email means that a recipient mail server has accepted all the mail it is willing to accept from Snap WebHost survey management system for a certain period of time.

Each email provider’s system will use different settings and these are not published as making the information public would undermine the reliability of spam detection. As such, any advice given on how to avoid spam filters will never be infallible.

Make sure your subscribers have double-opted-in to receive your emails. Double-opt in means you know that the email address has been typed correctly and is a genuine address.  It also gives you an opportunity to ask recipients to add your email address to their address book.

Here are some tips to help you avoid spam filters. Continue reading →

Tip: Use the survey link to seed data into your survey

Use the survey link to seed data into your survey using Snap Survey Software

If you are providing your survey participants with a link to your online survey, you have the option to seed data directly into the variables.

Why might you want to do this? Here are a few examples:

  • You are sending email invites using your own system – the tool will help create the structure of the link.
  • You want to add an identifier (name of a business, location, etc.). This could be used in conjunction with our QR Code Generator.

Learn more

 

Helpful guide: Create images for both low and high density screens

Create great looking surveys with images for both low and high density screens

Make your surveys look their best with our handy guide and worksheet detailing the easy steps to make your company logo look excellent on both low density desktop screens, as well as modern high density screens like smartphones and tablets.

In this guide, you’ll learn:

  1. Understanding pixel density
  2. Logos on high density screens
  3. Creating images for both low and high density screens
  4. Worksheet: Using high density logos in Snap

View guide

FAQ Series: Can I share my survey data with others?

Learn how you can share survey data with others

Give clients, colleagues, and key stakeholders 24/7 access to real-time and personalized survey results. You can set-up individual accounts and set permissions to view specific analysis and reports, and easily create new analysis on-the-fly.

View our helpful tutorial where you’ll learn how to:

  • Create an Analysis Associate account
  • Specify which surveys are available to view
  • Configure reports to the unique perspective of the viewer

View tutorial on how to share survey data