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Product Feedback Survey Template

A Product Feedback Survey is a structured questionnaire designed to gather user opinions, perceptions, and usage data about the features, usability, quality, and overall functionality of a specific product (physical or digital).

Key Benefits

The data collected from these surveys is vital for driving product iteration and success:

  • Informs the Product Development Roadmap
  • Reduces Development Waste on Unwanted Features
  • Improves Usability and User Experience
  • Increases Customer Retention and Adoption
  • Provides Competitive Feature Intelligence

Use our 13-question Product Feedback survey template to find out customer or product tester satisfaction. It covers key areas such as the name of the product, its ease of use, opinions on the design, product support, whether they would use it again, and more. Includes open-ended questions for additional feedback. Helping to increase customer retention and improving product usability.

Questions used in this template

Product Feedback Survey

Thank you for choosing [Your Product Name]! We value your opinion and would like to hear your feedback to help us enhance our products.

Q1. Where did you purchase our product?

  1. Online
  2. In-store

Q1.a If purchased online, please specify the platform:

Q1.b If purchased in-store, please specify location:

Product Performance

Q2. On a scale of 1 to 5, how satisfied are you with the performance of [Your Product Name]?
(1 = Very dissatisfied, 5 = Very satisfied)

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Q3. Please share any specific comments or suggestions regarding the performance of our product:
(Please specify below)

Product Quality

Q4. On a scale of 1 to 5, how would you rate the overall quality of [Your Product Name]?
(1 = Very poor, 5 = Very good)

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Product Features & Design

Q5. Which features of [Your Product Name] do you find most valuable?

Q6. Are there any features you believe could be improved or added to enhance your experience with [Your Product Name]?
(Please specify below)

Q7. On a scale of 1 to 5, how would you rate the ease of use of [Your Product Name]?
(1 = Very difficult, 5 = Very easy)

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Q8. On a scale of 1 to 5, how satisfied are you with the design and aesthetics of [Your Product Name]?
(1 = Very dissatisfied, 5 = Very satisfied)

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Customer Support

Q9. Have you contacted customer support for assistance with [Your Product Name]?

  1. Yes
  2. No

Q10. If yes, on a scale of 1 to 5, how satisfied are you with the assistance provided by our customer support team?
(1 = Very dissatisfied, 5 = Very satisfied)

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

And finally…

Q11. On a scale of 1 to 5, how likely are you to purchase [Your Product Name] again?
(1 = Extremely unlikely, 5 = Extremely likely)

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Q12. On a scale of 1 to 5, how likely are you to recommend [Your Product Name] to others?
(1 = Extremely unlikely, 5 = Extremely likely)

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Q13. Is there anything else you would like to share about your experience with [Your Product Name]?
(Please specify below)

Thank you for providing feedback on [Your Product Name].

Your insights are important to us. If you have any further comments or concerns, please contact us at [customer support email/phone number].