This Acceptable Use Policy will be effective from 4 June 2026. For the current version of our Acceptable Use Policy, please click here.
Important: if you believe one of our users has breached this Acceptable Use Policy, or for any other matters regarding content on our Online Survey Services, please use this form https://online1.snapsurveys.com/report . Please provide as detailed information as possible to assist us with our investigation.
You may also email report@snapsurveys.com.
This Acceptable Use Policy (“AUP”) relates to the use of Snap Surveys’ online survey services, such as Snap Online (“Online Survey Services”) and in particular describes certain uses of the Online Survey Services that are not permitted.
For terms of use relating to the Snap Surveys Website, see https://www.snapsurveys.com/survey-software/website-terms-of-use-uk/.
References in this AUP to “you” are to a customer who is a party to an agreement with Snap Surveys, researchers and all other users to whom a customer has granted access to all or part of the Online Survey Services or any survey, survey reports or results under that agreement, including associate users and survey respondents.
You are responsible for any breaches of this AUP by anyone using the Online Survey Services or participating in a survey with your permission or on an unauthorised basis as a result of you failing to use reasonable security precautions.
In this AUP, “Survey Data” means the data (including data contained in file attachments) input by a customer, researchers, authorised users, associates, survey respondents or any party on their behalf in the course of using the Online Survey Services or the software that we have licensed to you.
1 PERMITTED AND PROHIBITED USES
You may only use the Online Survey Services for the creating, conducting, analysing, sharing and reporting on surveys, questionnaires and other data collection tools.
You may use the Online Survey Services only for lawful purposes. You may not use the Online Survey Services to engage in or promote illegal, abusive or irresponsible behaviour, including:
- in any way that breaches any applicable local, national or international law, code or regulation, including data protection and privacy laws, online safety laws, and laws relating to unsolicited commercial electronic messages;
- in any way that is unlawful or fraudulent, or has any unlawful or fraudulent purpose or effect;
- using an internet account or computer without the owner’s authorisation;
- to gain unauthorised access to or use of data, systems or networks, including any attempt to probe, scan or test the vulnerability of a system or network or to breach security or authentication measures without the express authorisation of the owner of the system or network;
- to introduce intentionally, knowingly or recklessly any virus or other contaminating code into the Online Survey Services;
- to collect or use information, including email addresses or other identifiers, by deceit (for example phishing, internet scamming and password robbery);
- to publish a person’s sensitive identifying information against their wishes;
- to use any false, misleading, or deceptive TCP-IP packet header information in an email etc.;
- to use the Online Survey Services to distribute or link to software that covertly gathers or transmits information about a user, advertisement delivery software, malware, viruses or other contaminating code;
- for any conduct that is likely to result in retaliation against the Online Survey Services or Snap Surveys;
- to interfere with service to any user of the Online Survey Services or any other network including mail bombing, flooding and deliberate attempts to overload a system;
- to impersonate others or misrepresent your affiliation with others when using the Online Survey Services to collect information;
- for action which directly or indirectly results in any of Snap Surveys’ or its affiliates IP space being listed on any abuse database (e.g. Spamhaus).
You agree that we may quarantine or delete any Survey Data stored on the Online Survey Services if the Survey Data is infected with a virus, or is otherwise corrupted, and has the potential to infect or corrupt the Online Survey Services systems or other data stored on the Online Survey Services systems.
2 PROHIBITED CONTENT AND CONDUCT
You may not (i) publish, host, distribute, transmit or store on or via the Online Survey Services any content or links to content or (ii) otherwise use the Online Survey Services in any manner that we reasonably believe is illegal, harmful (whether to adults or to children of any age), threatening, discriminatory, obscene, harassing, offensive, indecent, deceptive or which is otherwise malicious, fraudulent or morally unacceptable, including any content or use which:
- commits or facilitates an illegal or fraudulent activity;
- promotes, glorifies or incites acts of terrorism;
- is pornographic;
- exploits minors or promotes or displays child sexual exploitation or abuse;
- promotes, enables or discusses the sexual exploitation of adults, human trafficking or unlawful immigration;
- is abusive, threatening, harassing or constitutes bullying;
- is violent, promotes, incites, provides instructions for or threatens an act of violence or hatred or contains hate speech;
- depicts serious violence against a person, animal or fictional creature, or serious injury in graphic detail;
- encourages, promotes, or provides instructions for suicide, an act of deliberate self-injury, an eating disorder or behaviours associated with an eating disorder;
- creates a risk to a person’s safety or health (including content which encourages, promotes or provides instructions for challenges or stunts, or which encourages the self-administration or use of harmful substances) or public safety or health;
- compromises national security or interferes with an investigation by law enforcement authorities;
- is discriminatory in any way, including discrimination based on race, ethnicity, gender, colour, age, religious belief, sexual orientation or disability;
- is unfair or deceptive under the consumer protection laws of any applicable jurisdiction;
- is defamatory or violates a person’s privacy.
You are responsible for your content and conduct when using the Online Survey Services and we expect you to comply with the terms above. While we may review your content and conduct at any time to ensure your compliance with this AUP, we do not generally engage in proactive content moderation.
We encourage everyone to report suspected illegal or harmful content and/or breaches of this AUP by using the form above. You may also email report@snapsurveys.com.
In some situations we may be limited in how we can respond to a reported violation, but reports are taken seriously.
Where we become aware of content or conduct which may be illegal or harmful or otherwise in breach of this AUP e.g. from user reports, notice from legal authorities or our own monitoring or review, we will act swiftly and investigate the matter. We will take any and all action we deem necessary, including removing or requiring users to remove content which is illegal or harmful or otherwise in breach of this AUP and suspending or terminating user accounts. This includes the right to immediately suspend an account and/or remove content without notice if we believe a user has uploaded extremely harmful material (for example child sexual exploitation or abuse content, content relating to terrorism or any kind of content harmful to children).
Any suspected illegal or harmful activity or content may be referred to the appropriate law enforcement authorities. Where required by applicable law, we will advise you if we restrict or remove any content submitted to the Online Survey Services or suspend or terminate your access to the Online Survey Services.
If you believe your content has been removed or your access to the Online Survey Services has been restricted in error, you may complain and request a review. Please use the form above or contact us at report@snapsurveys.com and we will review the decision.
3 INTELLECTUAL PROPERTY RIGHTS
You must ensure that you have the right to use all content that you submit to the Online Survey Services.
You may not use the Online Survey Services:
- in any manner which infringes any copyright, patent, trade mark, design or other intellectual property right;
- to publish content intended to assist others in defeating technical copyright protections;
- to publish another person’s trade secrets, or other proprietary or confidential information.
4 EMAIL REQUIREMENTS, PRIVACY AND COOKIES
You may only use the Online Survey Services to send the following categories of email:
- emails inviting survey respondents to participate in surveys hosted on the Online Survey Services and reminder emails;
- emails that are automatically generated on completion of a survey by a respondent;
- emails notifying authorised individuals that survey reports or results are available to view or which deliver the survey reports or results to those individuals.
You must comply with all laws relating to the sending of unsolicited emails that are applicable to your use of the Online Survey Services.
All emails that you send using the Online Survey Services must:
- clearly identify you as the sender of the email and contain a valid reply-to email address;
- be sent only to recipients who have consented to receiving emails from you;
- where applicable, contain an ‘opt-out’ or unsubscribe link which allow recipients to cease receiving emails from you. You must process all unsubscribe requests promptly and not send further emails to any recipient who has unsubscribed.
You are responsible for ensuring that survey respondents understand how their personal data will be used and who it will be shared with. We recommend that you include a link to your privacy policy either at the beginning of your survey or in the invitation email to your survey. We also encourage you to include a link to the Snap Surveys’ Privacy Policy, available at https://www.snapsurveys.com/survey-software/privacy-policy-uk/.
The Online Survey Services may contain notifications regarding the use of cookies. You may not override such notifications if your use of the Online Survey Services involves use of the relevant cookies.
5 EXCESSIVE USE
You may not use the Online Survey Services in a manner which unnecessarily interferes with the normal operation of the Online Survey Services, or consumes a disproportionate share of the resources of the Online Survey Services systems. Such usage may affect the speed, responsiveness, stability, availability or functionality of the Online Survey Services for other users.
We will attempt to notify you of any such excessive use to provide you with the opportunity to reduce it to a level which is acceptable to us.
6 NO HIGH RISK USE
You may not use the Online Survey Services in any situation where failure or fault of the Online Survey Services could lead to death or serious bodily injury of any person, or to physical or environmental damage. For example, you may not use, or permit any other person to use, the Online Survey Services in connection with aircraft or other modes of human mass transportation, nuclear or chemical facilities, or medical life support devices.
7 PROTECTED HEALTH INFORMATION
You may not use the Online Survey Services to handle ‘protected health information’ as described under the U.S. Health Insurance Portability and Accountability Act of 1996 (also known as HIPAA), or any other local, national or international law, code or regulation which imposes any additional obligations on us as a result of the handling of such information. If you are in any doubt, please check with us first.
8 VULNERABILITY TESTING
You may not attempt to probe, scan, penetrate or test the vulnerability of Snap Surveys’ systems or networks, or the systems and networks of its hosting provider(s), or to breach their security or authentication measures, whether by passive or intrusive techniques.
9 CHANGES TO THIS AUP
We may change this AUP on giving notice by email to you or by posting a notice on the homepage of our website, www.snapsurveys.com. The revised AUP will take effect for all users 14 days after that posting.
10 SUSPENSION AND TERMINATION
Although we do not intend to actively monitor your use of the Online Survey Services, we may take such actions as we deem appropriate if we become aware of a breach of this AUP.
If you breach the AUP we may immediately suspend or terminate your account (or any part thereof) and access to or use of the Online Survey Services or any software that we have licensed to you. We may remove or require you to remove any content published through the Online Survey Services that we consider is illegal or harmful or which otherwise breaches this AUP. We may take any other action such as disabling, restricting, or limiting access to, or distribution of, any such content or traffic as we consider appropriate. We may also disclose such information to affected third parties and/or to law enforcement authorities as we reasonably feel is necessary in the circumstances.
Snap Surveys Limited
Company number: 01672722
VAT number: 449225047
Telephone: +44 (0)1454 280800
Email: legal@snapsurveys.com
Website: www.snapsurveys.com
Last Updated 21 May 2026. Effective 4 June 2026.
For the previous version of this AUP, please click here.