New to Designing Surveys?

Have you been tasked with designing a survey and don’t know where to begin?

You’re not alone. The decision to gather feedback is an easy one, but creating a survey can seem like a daunting task.

With the need for social distancing during these uncertain times, many organizations are turning to online surveys and forms to collect feedback from a wide range of audiences, across all industries.

But why surveys? Businesses and researchers across all industries conduct surveys to uncover answers to specific, important questions. These questions are varied, cover a diverse range of topics, and can be asked in multiple formats. Continue reading

GDPR compliant surveys: Storing personal data

It’s all too easy to create a survey, collect responses, produce reports, and then move on to the next survey. But under the General Data Protection Regulation (GDPR), there’s a spotlight on how long personal data can be kept for.

GDPR and personal data

The GDPR mandates that data should be deleted or anonymized once it is no longer needed for the purpose for which it was collected. This means that when you complete a research project, you should assess how long you need to keep the personal data relating to it, and anonymize or delete that data at the end of that period.

GDPR compliant data retention considerations

To help you comply with the GDPR rules when you are undertaking a survey project, we’ve outlined these data retention considerations:
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Including an Opt Out link in email survey invitations

As well as major changes to the way in which data is handled, the General Data Protection Regulation (GDPR) has also given individuals greater control over their personal data, how it’s used, and the interactions they have with organizations.

One of the ways in which you can ensure your surveys reflect these changes is by including an Opt Out link in every survey invitation email that you send to potential respondents.
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Including a Consent Question in a Survey

As part of the General Data Protection Regulation (GDPR), all organizations must have a documented, lawful basis for processing personal data.

If you decide to use consent as the basis for collecting and processing survey response data, you will need to provide potential respondents with the relevant information so that they can give informed consent before proceeding with a survey.

How to include a consent question in your survey

One of the simplest ways to obtain a respondent’s informed consent to collect and process their personal data is by including a specific question at the start of a survey. There are a few things to consider when adding a consent question to your survey: Continue reading

Anonymizing Data After Survey Completion

Learn how to anonymize data after your survey has been completed

This method may be particularly useful when you want to work with your survey data, but not in a manner which identifies your respondents.

Snap Survey Software stores respondent data in a file with the survey name and extension .rdf (respondent data file), and replies for each respondent are held in individual records in that file. When you delete the variable that holds the personal information from the survey file (.mdf), the details remain in the data file. It is possible to remove the personal data entirely.

We’ve create a helpful worksheet to walk you through the following steps: Continue reading

GDPR – The New Normality and the Impact on the Survey Marketplace

What inspired us to develop a GDPR compliance tool for survey authors

So, the “GDPR Day” has come and gone, the world hasn’t ended, and I’m still getting emails from people I expect to (and a few that I don’t), but many seem to be privacy policy updates and I can always unsubscribe.

Some cookie alert and privacy messages seem a little more sophisticated than before but, in many respects, the new GDPR world doesn’t feel much different to the pre-GDPR world right now. A friend recently suggested that the GDPR is the Twenty-teens (“Tweenies”?) equivalent of the Millennium bug, i.e. a monumental amount of preparation and fuss then nothing happened! Continue reading

Tip: Use the survey link to seed data into your survey

Use the survey link to seed data into your survey using Snap Survey Software

If you are providing your survey participants with a link to your online survey, you have the option to seed data directly into the variables.

Why might you want to do this? Here are a few examples:

  • You are sending email invites using your own system – the tool will help create the structure of the link.
  • You want to add an identifier (name of a business, location, etc.). This could be used in conjunction with our QR Code Generator.

Learn more