Are you currently engaging with your customers through top social media websites – Facebook, Twitter, Google+, LinkedIn, or perhaps Pinterest? Is social media a main component of your overall marketing plan? If your answer is “no,” then perhaps you may be interested in a few astounding statistics compiled by Forrester Research. This study reveals that at least 8 in 10 online users engage in some form of social media, with North America, Europe, metro Asia, and Latin America being regular users. In fact, more than 86% of US adult online users and 79% of European adult online users engage in social media. It’s certainly no secret that social media is now a global phenomenon.
Now is the time to harness this engagement by incorporating online surveys into your social media marketing plans. Conducting online surveys can elevate your social media activities to a whole new level. Whether you conduct a one question online poll or a full online survey, conducting surveys via social media is a way to engage with your customers. Below are strategies to develop, incorporate, and promote one question online polls or online surveys into your social media marketing activities: Continue reading