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5 Reasons Why Feedback is Important

What exactly is feedback? We hear the term all the time, but do we truly know what it is and why it is so important?

Feedback defined

feedback-solutionsThe term ‘feedback’ is used to describe the helpful information or criticism about prior action or behavior from an individual, communicated to another individual (or a group) who can use that information to adjust and improve current and future actions and behaviors.

Feedback occurs when an environment reacts to an action or behavior. For example, ‘customer feedback’ is the buyers’ reaction to a company’s products, services, or policies; and ‘employee performance feedback’ is the employees’ reaction to feedback from their manager – the exchange of information involves both performance expected and performance exhibited.

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New solar panels producing clean energy for our Bristol offices

We’re delighted to announce that we have recently installed nearly 100 photovoltaic solar panels at our offices in Bristol UK – just in time to soak up the summer sunshine! The panels have been up and running for a week now, generating an average of 130 kWh per day – at nearly two thirds of our daily usage, this is a fantastic result.

Snap Surveys solar panels

In our efforts to be as environmentally friendly as possible we also recycle paper, cardboard, metal, plastic, glass, batteries, toner cartridges, light bulbs and IT equipment. Before you know it we’ll have a compost heap!

Clear Purpose: A Market Researcher’s Best Friend

When planning and developing your market research projects, always have a clear purpose

survey-designEvery research project must have some sort of purpose.  Snap Surveys guest blogger, Gary Austin of Austin Research discusses why market research projects should be purposeful, meet a clear need, and will enable clients to make critical business decisions in his recent blog post, Purpose: A market researcher’s best friend (below). Continue reading

Webinar: Hints and Tips for Creating Better Questionnaires

Watch our webinar recording at your own pace to learn some great hints & tips for creating better questionnaires

The look and feel of your survey can really make a difference. Watch Snap Surveys training consultant Marc Ellison as he adds consistent branding and survey logic to a client questionnaire in this helpful webinar recording. You’ll also get advice on how to lay out surveys clearly, and learn techniques to help you create surveys more efficiently.hints tips webinar

This ‘hints and tips’ webinar recording will help you make your questionnaires look great and work smoothly.

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Helpful Worksheet: Utilize Question Routing in Your Online Surveys

Access our helpful worksheet to learn how you can utilize Question Routing to show grid items only for categories selected in an earlier question in your online survey

routing_fitnessSurveys often include a question grid for participants to rate products and services. But, how do you make sure participants rate only the products or services they have experienced?  We have created a worksheet to show you how to add question routing to specific items in a question grid – streamlining the online survey and ensuring you get reliable and accurate data.

routing_fitness2Question Routing allows you to select which questions are displayed depending on previous answers.

There are three types of routing:

  1. Conditionally Ask Question: This only displays a question if certain conditions are met, e.g. if the respondent has given specific answers to one or more previous questions.
  2. Goto On Answer: This moves through the questionnaire depending which answer is selected. It’s normally used to jump sections of a questionnaire according to the response to a single-response question.
  3. Goto After Question: This moves through the questionnaire after a question has been answered. It’s normally used to jump irrelevant sections of a questionnaire.

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6 Tips to Generate Better Quality Data with Shorter Questionnaires

Consider these tips to produce shorter questionnaires that generate better quality data for your clients.

shorter-questionnairesMany research agencies struggle with clients that want to considerably lengthen their surveys. Why do we feel the need to cram in as many questions as possible? Simply adding more questions to a survey does not necessarily mean more data.

Snap Surveys guest blogger, Gary Austin of Austin Research discusses six tips you can use to ensure your clients’ surveys are as short as possible, but generate quality data in his recent blog post, Working with clients to produce shorter surveys (below). Continue reading

The Great Debate: Paper Surveys vs. Online Surveys

Paper surveys vs. online surveys. What’s your opinion?

multi-mode-survey-softwareSince the rise in popularity of online surveys, the questions still remains, are online surveys better than paper surveys?

Many businesses have shifted some, if not all of their surveys to online platforms, ready for completion on online or mobile devices. For some organizations, however, the decision to shift is a difficult one to make. Some target populations may not be receptive to online surveys, making the transition a difficult decision. Are online surveys superior to paper surveys in terms of both speed and cost-efficiency? The debate between which is more effective continues.

How does each mode of survey research fare in your market? Can your research remain valid if you switch to one mode of survey research, but leave the other behind?  Take into consideration the following factors:  Continue reading

Free Interactive Tutorials for Online Surveys, Paper Surveys, and More

View free interactive tutorials in topics ranging from online survey management, paper survey scanning, and more

Scanning-tutorialSnap Surveys free interactive tutorials are the perfect way to learn about survey topics at your own pace and in your own time. By simulating the experience of using Snap Survey Software, you can follow the steps and learn as you go – with help and guidance to get you up and running quickly.

Available interactive tutorials include:  Continue reading

Helpful Worksheet: Managing Respondents for Online Survey Invitations

Access our helpful worksheet to learn how you can mange online survey respondents on Snap WebHost

webhost-upload-respondentsDid you know you can add, delete, or modify your respondent list for an online survey, even while it is running? We have created a helpful worksheet that shows you how.

Snap WebHost, our online survey and mobile interviewing management platform, requires respondent information for sending out email invitations and reminders, and any additional details you would like for customizing the emails and questionnaires with any personal data. If that data changes at any time, you can change the respondent list for a survey while the survey is running. This will not delete information about respondents who have already completed the survey.  Continue reading

Worksheet: Send Automated Email Notifications Upon Specific Reply

Access our helpful worksheet to learn how you can send automated email notifications ever time a specific reply is given

email alertsWe have created a helpful worksheet explaining how you can easily set-up automated email notifications when a specific reply is captured in an online survey.

With Snap WebHost, our online survey management system, you can send email invitations to a list of participants in your online survey, and you can also send an email to a specific email address if a particular answer is selected.  Continue reading