5 Key Messages in an Online Survey Introduction

As we have discussed in past Snap Survey Software blog posts, there are several tips to keep in mind when asking customers, clients, users, or partners to provide feedback for your online survey. You are inviting participants to spend their valuable time by providing you with meaningful feedback — and in most cases, without any tangible or immediate benefit to them for completing the online survey.

The best way to convince participants to spend 2, 5, 10, or even upwards of 15 to 20 minutes of their time to complete your online survey is to create an Introduction page describing the purpose of the survey; why you are soliciting their feedback; and explain participant privacy.

There are 5 key messages you want to convey to participants through your Introduction page.  Continue reading