6 Potential Question Issues When Developing Your Feedback Solution

6 Potential Question Issues When Developing Your Feedback Solution

feedbacksolution-survey-softwareMany survey software and feedback solutions providers offer solutions for multi-mode administration of surveys and forms – online, paper, scanning, mobile, kiosk, face-to-face interview, or a combination of research modes. Each mode of research can gather valuable feedback, and has its own advantages and disadvantages. When developing any feedback tool, no matter what mode, you will want to take potential question issues into consideration as you plan your research.

The types of questions that you want to ask respondents, the chosen topics for discussion, and the volume of feedback you can expect will likely determine your mode of survey research.

Consider these 6 important question issues when planning your feedback research.

  1. What types of questions do you plan to ask respondents? The types of questions you ask can have an impact on response rates. Will you ask personal or demographic questions? Do you require very detailed responses? Can you anticipate what the most frequent or important types of responses will be, and develop logical closed-ended questions?
  2. Will your questions be complex? At times, the topic or subject matter can be very involved. The questions you ask will be multifaceted. Consider branching to sub-questions or route respondents to questions that are relevant to them based on answers given in previous questions. Continue reading

Snap Surveys Managing Director Talks Triple-S

Snap Surveys Managing Director, Dr. Stephen Jenkins discusses Triple-S with Jeffery Henning, president of Researchscape International

Jeffery Henning, president of Researchscape International and Director at Large on the Marketing Research Association’s Board of Directors, recently had the opportunity to interview Dr. Stephen Jenkins, Managing Director here at Snap Surveys, and founding member of the Triple-S Group.

Jeffery interviewed Stephen and provided a Q&A format blog post on researchaccess.com, discussing work completed by the Triple-S Group. Continue reading