Snap Surveys
MenuClose
  • Latest articles
  • SnapSurveys.com
  • Feedback management

6 Potential Question Issues When Developing Your Feedback Solution

  • Written by Susan E. DeFranzo
snap surveys placeholder image

6 Potential Question Issues When Developing Your Feedback Solution

feedbacksolution-survey-softwareMany survey software and feedback solutions providers offer solutions for multi-mode administration of surveys and forms – online, paper, scanning, mobile, kiosk, face-to-face interview, or a combination of research modes. Each mode of research can gather valuable feedback, and has its own advantages and disadvantages. When developing any feedback tool, no matter what mode, you will want to take potential question issues into consideration as you plan your research.

The types of questions that you want to ask respondents, the chosen topics for discussion, and the volume of feedback you can expect will likely determine your mode of survey research.

Consider these 6 important question issues when planning your feedback research.

  1. What types of questions do you plan to ask respondents? The types of questions you ask can have an impact on response rates. Will you ask personal or demographic questions? Do you require very detailed responses? Can you anticipate what the most frequent or important types of responses will be, and develop logical closed-ended questions?
  2. Will your questions be complex? At times, the topic or subject matter can be very involved. The questions you ask will be multifaceted. Consider branching to sub-questions or route respondents to questions that are relevant to them based on answers given in previous questions.
  3. Do you need to screen respondents? Including a screening question may be necessary. A screening question can help determine whether the respondent is qualified to complete your questionnaire or form. For example, you wouldn’t want to ask someone their opinions about a specific product without first screening them to find out whether they have any experience using that product. Additionally, you may have to screen on several variables (e.g., gender, age). Multifaceted screening is much easier using online surveys or mobile surveys, but can become more difficult with paper surveys as you run the risk of confusing or frustrating the respondent.
  4. Will you control the sequence of questions? Is the layout of your survey or form constructed in a manner that has a logical sequence of questions? Would you rather randomize the order of questions? Or, do you want to keep the same question sequence, but randomize the question options.
  5. Will you ask lengthy questions? If your topic or subject matter is complex, you may need to provide your respondents with some background detail for each complex question or section of questions. Will your respondents be receptive to complex questions or will they lose interest, risking low response rates.
  6. Will you use long response scales? If you are asking respondents for feedback about the different household kitchenware products they use, you may have a very lengthy list of response options (microwave, food processor, blender, hand mixer, slow cooker, double boiler, waffle maker, etc.). If you are conducting a face-to-face interview, it may be difficult to ask about each of these products in such a short period of time.

Related topics

You might also be interested in:

Snap Surveys on GSA Schedules Contractor

Snap Surveys Certified as a Small Business GSA Schedules Contractor

smartly dressed man speaking on stage to an audience

New product launch: Event Experience Survey

laptop and tablet on table showing survey charts

How to create a survey  

Visitor attraction survey tool | Snap Surveys

New product launch: Visitor Attraction Survey (pre-built)

Connect with us

Linkedin-in Twitter Facebook-f
Snap Surveys
Copyright © 2010–2022 Snap Surveys Ltd. All rights reserved worldwide.

Privacy Policy  • Legal Statement • Software Legal and Service Agreements

We use cookies to improve your experience on our website and to show you personalised content. You can allow all cookies or manage them using the settings below.
Allow All
Read more
Cookies Settings
Cookie Box Settings
Cookie Box Settings

Cookie settings

You can decide which cookies you wish to allow and can change your settings at any time. You cannot prevent our use of strictly necessary cookies. For more information about the cookies we use, please see our cookie policy.

With the slider, you can enable or disable different types of cookies:

  • Essential
  • Functionality
  • Analytics
  • Advertising

This website will:

  • Strictly necessary: remember your cookie permission setting
  • Strictly necessary: allow session cookies
  • Strictly necessary: authenticate that you are logged into your user account

This website won't:

  • Functionality: remember your online chat ID
  • Analytics: keep track of your visited pages and interaction taken
  • Analytics: keep track of your location and region based on your partial IP number
  • Analytics: keep track of the time spent on each page and the videos you watch
  • Analytics: identify the device you are using
  • Targeting: identify if you contacted or called us as a result of one of our adverts

This website will:

  • Strictly necessary: remember your cookie permission setting
  • Strictly necessary: allow session cookies
  • Strictly necessary: authenticate that you are logged into your user account
  • Functionality: remember your online chat ID

This website won't:

  • Analytics: keep track of your visited pages and interaction taken
  • Analytics: keep track of your location and region based on your partial IP number
  • Analytics: keep track of the time spent on each page and the videos you watch
  • Analytics: identify the device you are using
  • Targeting: identify if you contacted or called us as a result of one of our adverts

This website will:

  • Strictly necessary: remember your cookie permission setting
  • Strictly necessary: allow session cookies
  • Strictly necessary: authenticate that you are logged into your user account
  • Functionality: remember your online chat ID
  • Analytics: keep track of your visited pages and interaction taken
  • Analytics: keep track of your location and region based on your partial IP number
  • Analytics: keep track of the time spent on each page and the videos you watch
  • Analytics: identify the device you are using

This website won't:

  • Targeting: identify if you contacted or called us as a result of one of our adverts

This website will:

  • Strictly necessary: remember your cookie permission setting
  • Strictly necessary: allow session cookies
  • Strictly necessary: authenticate that you are logged into your user account
  • Functionality: remember your online chat ID
  • Analytics: keep track of your visited pages and interaction taken
  • Analytics: keep track of your location and region based on your partial IP number
  • Analytics: keep track of the time spent on each page and the videos you watch
  • Analytics: identify the device you are using
  • Targeting: identify if you contacted or called us as a result of one of our adverts

This website won't:

Save & Close