Create Dynamic Questionnaires That Deliver an Engaging Experience

Create Dynamic Questionnaires with Snap Survey Software

Deliver a unique and personalized questionnaire to each respondent, which delivers an enjoyable and engaging experience for each respondent.  Dynamic, engaging surveys produce a higher response rate, and in return, deliver more accurate data.

Features of Dynamic Questionnaires include:

  • Question Routing (or skip logic)
  • Text substitution (or piping)
  • Database links
  • In-survey calculations
  • Answer code masking
  • Randomization
  • Response validation
  • Quotas

Question Routing

You rarely ask every respondent every question. With question routing, you can ask questions based on replies, or any combination of replies given earlier in the survey. Question Routing can be applied to any question, whether qualitative or quantitative, and is also active while entering data from paper surveys,  so you can always be sure of consistent data. Continue reading

Online Surveys to Targeted Survey Respondent Samples

Target respondents for your online surveys

Snap Panel Samples let you send online surveys to a broad range of people or a selected, targeted audience. You can specify the demographics or behavioral characteristics that you want for your online survey, and buy it directly from Snap Surveys via Snap WebHost, Snap’s online survey management and analysis platform.

Snap Panel Samples draw from the resources of our partner Cint, a global company, providing panels of respondents for survey completion. You can buy access to a panel of respondents supplied by Cint for any survey built for Snap WebHost. You do not need to set-up a database link or set up paradata for the panel.

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How Do Respondents Answer Survey Questions?

When designing your online survey, you may assume that respondents understand each question the way in which each question is intended. It is also expected that respondents will answer questions with truthful and accurate responses.  If the answer is easily recalled by memory or if the answer can be easily answered, the likelihood of the respondent answering truthfully is much higher.  If a respondent cannot recall the information or cannot recall the answer to a question, they may still answer appropriately because the question was self-explanatory, asked in proper context, and gave the appropriate range of response choices – or, they may answer the question untruthfully in order to move forward in the survey.  Continue reading

Measuring Opinions, Values and Attitudes in Your Survey

When developing your survey, whether it’s an online survey, paper survey, kiosk or mobile survey, questions relating to opinions, values, and attitudes require careful consideration.  Because these are subjective questions about the thought processes and feelings of a respondent, they are not directly verifiable through external observation. Continue reading

Online Surveys, Paper Surveys, Kiosk Surveys and Mobile Surveys: Understanding and Use of Factual Questions in your Questionnaire

Factual questions, also referred to as behavioral questions, are the most common type of question used in survey questionnaires.  Whether you are designing an online, paper, kiosk or mobile survey, this type of question usually asks about past or ongoing observable behaviors or events, which in theory, can be verified by other people.  Continue reading

Student Evaluations and Course Evaluations – Choosing Between Open or Closed Questions for your Survey

When developing your course evaluation or student evaluation, how you ask each question will determine the type of information you obtain.  Because prompted recall (Closed questions) triggers memory, they will usually produce more answers than unprompted recall (Open questions or unprompted closed questions). Continue reading