It is the goal of any business to foster and build strong working relationships with their customers. Businesses must listen to and meet the needs of customers in order to generate sales and remain a successful, profitable business. Many times, businesses are faced with customers who stop transacting sales or business deals, and decide to go elsewhere, leaving the businesses wondering – what went wrong?
Why do customers leave? It is a question that haunts many businesses. The relationship seems to be going well with the customer, and then, it happens. The customer goes away. There wasn’t a warning, a complaint, or even a fond farewell. One day, the customer simply stops the business relationship. Continue reading