Survey Design: Sequencing Survey Questions

When designing your survey questions, the answer to a question can be influenced by previous questions and by the answers given to those previous questions.  The order in which you ask your survey questions has a direct impact on how a Respondent will interpret and respond to your questions.  Proper question sequencing is important in all types of surveys including:  Online Surveys, Kiosk Surveys, Paper Surveys, Mobile Surveys and more.   Continue reading

Survey Design: What Happens When You Ask a Respondent a Question?

When designing your survey questionnaire you assume the respondent understands the question and the way in which the question was intended. 

It is expected the Respondent desires to answer the question and replies with a truthful and accurate response.  If the answer is easily recalled by memory or if the answer can be easily worked out, the respondent has a higher percentage chance of answering truthfully.  If they cannot recall the information or cannot easily work out the question, they will still answer appropriately because the question was self-explanatory, asked in proper context, and gave the appropriate range of response choices.  Continue reading

Survey Design and Development: Understanding How Respondents Answer Questions

The Role of a Researcher is to ensure that their survey questionnaire is understandable and respondents interpret the questions the way in which the Researcher intended.  If this is done, the Respondents can answer accurately and truthfully, ensuring a good survey outcome. Continue reading

What’s the difference between qualitative and quantitative research?

Many times those that undertake a research project often find they are not aware of the differences between Qualitative Research and Quantitative Research methods.  Many mistakenly think the two terms can be used interchangeably.

So what is the difference between Qualitative Research and Quantitative Research? Continue reading

Developing your employee satisfaction survey with ordered category data (ordinal data)

When developing your employee satisfaction survey, you will need to determine the type of data required for your research.  The ‘type’ of data you select will determine what types of tables and charts you can produce for your employee survey.  Continue reading

Student Evaluations and Course Evaluations – Choosing Between Open or Closed Questions for your Survey

When developing your course evaluation or student evaluation, how you ask each question will determine the type of information you obtain.  Because prompted recall (Closed questions) triggers memory, they will usually produce more answers than unprompted recall (Open questions or unprompted closed questions). Continue reading

Student Evaluations and Course Evaluations – Advantages and Disadvantages of asking Closed Questions in your Questionnaire

Course Evaluations and Student Evaluations sometimes use ‘closed questions’ (one or more answers selected in a predetermined list of responses) for many reasons.  Usually it is done to get quantitative information about the course or program being reviewed.  Continue reading

Course Evaluations and Student Evaluations, and the Types of Questions to Consider when Planning Your Course or Student Questionnaire

Course evaluations and student evaluations are a good way to gain valuable information about the quality and quantity of information students are receiving from your course or program.  These surveys can help you to evaluate professors, curriculum, and other factors, that can ensure your students are receiving the desired results from their enrollment.  Many learning centers use student evaluations to improve and expand programs and to be certain their staff is appropriately skilled in providing the quality course materials that students expect. Continue reading

Healthcare and patient satisfaction surveys – 5 factors to consider when selecting patient sample size

When planning your healthcare survey or patient satisfaction survey you will want to consider these 5 factors for selecting your patient sample size. Reviewing these 5 important questions will guide you in determining the right sample method for your survey: Continue reading