Summer Camp 2012 webinars

14th June: Designing engaging online surveys » View this webinar

(please note the webinar may take a minute or so to download)

Achieving good response rates in online surveys may be getting tougher, Snap gives you the edge with a range of tools to help you create more engaging surveys.

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In this webinar we covered

• Video
• Audio
• Sliders
• Clickable images
• Map controls

Marc discusses Snap’s sophisticated routing, masking and text substitution options which can also improve the respondent and interviewer experience.

New features such as the AttachIt file attachment option in WebHost, Snap’s online survey management and analysis system are also demonstrated.

26th June: Analysing satisfaction questions – scores and ratings » View this webinar

(please note the webinar may take a minute or so to download)

Scores are a way of summarising your data for analysis. You can assign a score to each question code, and then calculate analyses using the score instead of the code.

Snap Training Consultant Marc Ellison, and Samantha Jewell from the US support team explain the principles, and then show you how to do this in Snap.

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Scores are generally used for scoring satisfaction surveys, positive ratings are given positive values and negative ratings are given negative values. You can then summarise the whole satisfaction by calculating the mean of all the cases to understand whether people are generally satisfied or not, by how high or low the mean is.

We'll also look at applying scores and using medians instead of means to overcome issues with assigning values to semantics. Also using t-Test with means and U-test with medians as a measure of certainty.

 

10th July: Measuring Staff Satisfaction, Richard Lambert, MD Morale Solutions
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Richard is an HR consultant with an impressive client list. He has worked in the employee research and HR consulting markets for the past 12 years devising bespoke methodologies for organisations.

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In this webinar Richard will be covering how to achieve three key things from a staff satisfaction survey:

• measure levels of employee engagement
• set up action plans to address the key factors which influence engagement
• ultimately improve business performance.

» Visit Morale Solutions, Richard's website

10th July: Derived Variables explained » View this webinar

Derived Variables have been designed by Snap to enable you to carry out clever in-questionnaire calculations, for example providing the respondent with a score at the end. Derived Variables can also be used to perform calculations for your analysis. Snap's Jay Arbelo and Marc Ellison explain what Derived Variables are, how they can be used, and show some working examples.

26th July: Using panels to drive customer insight » View this webinar

Snap WebHost, Snap’s online survey management and analysis system enables you to create and manage panel surveys. Our recent partnership with Cint now means you can source quality third party panel sample via Snap WebHost as well.

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Snap Training Manager Jay Arbelo explains how you use the panel creation feature in Snap WebHost to gain insight into your customers, patients, students etc.

Ralph Sutcliffe, Business Development Manager at Snap Surveys introduces Snap Panel Samples, a partnership with Cint which provides quality third party panel sample via Snap WebHost.

7th August: 2 sessions

How customer experience can drive your organisation Oakleigh Wood, MD, CSM Ltd.
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“The worst thing is for a client to receive 100% positive customer experience results,” says Oakleigh “There’s always room for improvement." Find out why 'What time is the 3 o'clock parade?" question at Disneyworld is a lucrative question, and how United Airlines got customer management terribly wrong.

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CSM are customer insight experts. “We sell research and deliver insight,” says Oakleigh.
“We work with senior management teams who appreciate the way we come back with strategic action points that can help drive an organisation forward, rather than a hefty folder of findings that will simply gather dust on a shelf.”

“At CSM, we’re particularly interested in how organisations use the results of customer experience surveys as a fundamental building block to influence what’s happening both inside the organisation and externally.” Over the last six months, CSM has developed a new way of integrating customer experience measurement to help CEOs achieve their goals, The Bigger Picture.

Oakleigh will talks about The Bigger Picture.

 

» Visit the CSM website

Creating effective mobile surveys in Snap » View this webinar

Recent enhancements in Snap mean that using sliders and image maps is now easy to implement in mobile questionnaires. Marc Ellison shows how some of the features in Snap can add value and increase mobile questionnaire usability.

Training Manager Jay Arbelo demonstrates Snap Mobile Anywhere on an iPad. Snap Mobile Anywhere is a mobile interviewing cross platform App which enables more cost effective field interviewing.

21st August: Beyond the pie chart » View this webinar

Snap offer a whole host of reporting options which help customers to deliver robust and reliable results. In this webinar Snap Training Consultant Marc Ellison and Samantha Jewell demonstrate batch reporting which enables you to automate the production of regular reports, saving time and money, as well as providing essential insight.

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• Producing a summary of your analysis.
• Using different types of batch instructions.
• Derived Variables and their use within batches.
• How batches can be used to cross analyse questions in more depth.
• Using filters to specify particular subsets of respondents
• Outputting your results.

6th September: Rim weighting explained » View this webinar

Rim weighting is one of the most requested Snap analysis worksheets. Rim weighting in Snap uses a mathematical algorithm to help you provide an even distribution of results across an entire dataset. We'll explain in more detail why you might use rim weighting to improve your analysis, and how to apply it to your analysis in Snap.

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Rim weighting provides an even distribution of results across an entire dataset while balancing certain categories such as age or gender to pre-determined totals.

How you might use Rim weighting - if you wanted to weight your samples so that they were 50% male and 50% female, and also 20% in each of five age brackets, the algorithm would calculate a weighting that needed to be applied to each table entry (combining age and gender).

 

12th September: Mind the gap – getting to grips with Gap Analysis in Snap
» View this webinar | Slides (PDF)

The majority of our customers are measuring some form of satisfaction, whether it's customer, patient, student, citizen etc. Gap Analysis is a very useful Snap feature and another of our most requested worksheets.

Snap Training Consultants Samantha Jewell and Marc Ellison take delegates through the principles of Gap Analysis and how to utilise it in Snap.

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Gap Analysis shows the difference between how important attributes are to your respondents and how satisfied they are with those attributes. Gap Analysis is a really useful way of comparing the results from your satisfaction and importance questions and allows for easy interpretation.

 

19th September: Scanning tips / Scanning prepopulated forms » View this webinar

Scanning paper questionnaires in Snap is a fast, accurate, and easy way to enter data. The first part of this webinar will take you through some handy hints and tips for designing paper questionnaires specifically for data entry using scanning.

Snap's US Services Manager Jay Arbelo will then demonstrate how to scan in a form with a prepopulated number that will scan back in accurately. He'll then show how to create a database link that pulls data into the survey based on the number captured.