A Complete Guide to Designing Effective Online Surveys

Posted on August 21, 2012 by Susan E. Wyse

Tips for Designing Effective Online Surveys

Perhaps you are in the planning and development stages of an online survey, but are unsure of where to start? We have taken the guesswork out of your online survey planning process.

We have developed a basic guide of survey design tips for any type of survey; from online surveys to paper surveys and mobile surveys. Whatever mode of survey research you choose; this guide will take you through the entire survey planning process. The survey design guide covers the following topics: Continue reading →

Will Mobile Surveys Replace Trade Show Lead Forms

Posted on April 16, 2012 by Susan E. Wyse

The main objective of any trade show exhibit is to engage with attendees, build new relationships, generate a good number of sales leads, and collect business contacts. With the rise in popularity of mobile surveys, surveying trade show attendees just got easier.

Build a Lead Qualification Survey

A trade show lead qualification survey is really nothing more than a customer profiling form. When respondents provide answers to a pre-developed set of qualification questions and contact information, you’re collecting extremely valuable information that is used for the purpose of generating new sales.

When you capture trade show attendee data as part of a lead qualification survey, you’re creating warm leads – customers who have heard or recall something about your company. Warm leads are much easier to convert to the next stage in the sales process (as opposed to cold leads or cold calling). Warm leads are at least willing to have a conversation with you about your products and services. Continue reading →

6 Areas to Consider when Developing a Survey Project Plan

Posted on March 1, 2012 by Susan E. Wyse

Why is it important to develop a plan for your online survey?

A survey begins when an individual or organization is challenged with a business problem and the existing data, if accessible, has inadequate data. At this moment, the survey researcher or survey research team will need to consider if the necessary data can be collected by administering a survey, and in what mode: paper survey, online survey, mobile survey, etc. If the requirements include: responses from a number of people; quick turnaround on results; and collect specific information to support a business decision, then an online survey is the most appropriate method of data collection.

A well-planned survey project plan will help focus your plan objectives, map your implementation, and prepare you for data analysis. Proper planning will result in an effective and efficient survey project plan. Gathering the data you need will allow you to focus on implementing well-supported business decisions.

A clearly devised survey project plan will answer the following questions: Continue reading →

Design Paper Surveys with Advanced Survey Software

Posted on February 28, 2012 by Susan E. Wyse

Many Snap Surveys customers choose Snap Survey Software because it gives users the flexibility to run surveys in a range of modes, including: paper, scanning, online, PDA, kiosk, mobile, and phone.

Depending upon your audience, paper surveys can prove more effective than online surveys for collecting responses. Administering paper surveys in conjunction with other survey modes can also help boost response rates, particularly if you need to target harder to reach communities or fulfill strict quotas. Snap Survey Software gives you the flexibility to find what works best for you!

Are you stumped for ideas on where to start with your paper survey? Are you looking for some inspiration to create logical survey questions and eye-catching paper survey design ideas? Take a look at some of our sample surveys below. Continue reading →

Which is More Effective: Paper-Based Surveys or Online Surveys?

Posted on January 31, 2012 by Susan E. Wyse

Online Surveys vs. Paper Surveys

The costs of paper, printing, and postage are all on the rise. Recent post office closures and rate hikes confirm that. Given these expense factors, many businesses are considering shifting some, if not all of their surveys to online. The costs savings alone by switching to online surveys are a significant motivator to make the change. For some organization, the decision is a difficult one. Some target populations may not be receptive to strictly online surveys, making the transition a difficult decision. The debate between which is more effective: paper-based surveys or online surveys continues.

How does each mode of survey research fare in your market? Can your research remain valid if you switch to one mode of survey research, but leave the other behind? Take into consideration the following factors. Continue reading →

New ready to run GPAQ V3 survey

Posted on January 20, 2012 by Kari-Astri Davies

Professionally designed and simple to use, the GPAQ V3 ready to run survey software comprises paper and online questionnaires, and a comprehensive report to help gather essential patient feedback.

There are 3 versions available, Free, Basic and Standard Editions. The free version includes reporting but not to the level of the in-depth reporting that is available with Basic and Standard Editions.

The Basic Edition report satisfies the DES requirements for feedback of results from patient satisfaction surveys and includes:

A written summary of the findings
An analysis of individual questions

In addition the reporting in the Standard Edition gives you the following:

A benchmarking section showing the scores for individual GPs against one another
A benchmarking section showing scores for individual nurses against one another
Options to produce analysis charts for individual GPs or nurses or groups
Option to apply filters to reports, perhaps to produce a separate report for each individual GP or nurse in your practice, or to view results for a particular patient age group, gender, ethnicity or employment status.

Try the free edition of GPAQ today

Blog Series: Find the Best Survey Software Solution, Part 10 of 12

Posted on January 5, 2012 by Susan E. Wyse

We come closer to the end of our series Find the Best Survey Software Solution, in which we discuss the 12 most important questions you should ask yourself when assessing your company’s needs for a survey software solution. Our voyage continues with post number 10 in this 12-part blog series.

Question 10: Do you have a plan in place to use the results of the survey? Continue reading →

Tips to Maximize Your Survey Response Rates

Posted on November 29, 2011 by Susan E. Wyse

The overall success of your survey depends greatly on a good quality response rate. The higher the response rate, the more representative the survey will be of the total population. Ideally, a higher than anticipated response rate will bring more assurance and reliability to the survey results. A higher response rate also allows more robust statistical calculations to be performed. In contrast, a response rate that falls short of the anticipated response rate may bring into question the dependability and representativeness of the survey data. Receiving a low response rate from your survey will skew the results due to response bias, as certain types of people are more likely to respond to surveys than others, so certain views may triumph.

By following these simple guidelines, you can considerably increase the number of respondents who complete your survey. Here are some actions you can take to maximize response rates. Continue reading →

Tips on Conducting Employee Satisfaction Surveys

Posted on November 23, 2011 by Susan E. Wyse

If designed and administered properly, employee surveys can provide invaluable feedback to any organization and be an effective performance management tool. Organizations can use employee survey data to create strategies to improve staff retention and increase productivity, as well as provide a benchmark to measure continued improvement.

However, there can be drawbacks. Here are some tips worth considering: Continue reading →

Measuring Opinions, Values and Attitudes in Your Survey

Posted on October 17, 2011 by Susan E. Wyse

When developing your survey, whether it’s an online survey, paper survey, kiosk or mobile survey, questions relating to opinions, values, and attitudes require careful consideration. Because these are subjective questions about the thought processes and feelings of a respondent, they are not directly verifiable through external observation. Continue reading →

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